Licensing Resource Group

Evolution of Flight

On the heels of a remarkably successful men's basketball season, University of Dayton has rolled out a new logo and identity for the Flyers athletics program. The Flyers worked to create a design that embodies the University's history and its vision for the future.

Welcome Falcons

Licensing Resource Group is excited to announce our newest partnership with Bowling Green State University.

LRG Family Grows

Licensing Resource Group is excited to announce its newest partnerships with Abilene Christian University, Colorado State University, Hofstra University, University of Louisiana at Monroe, and Temple University.

Learfield Sports & LRG

"We have a great team of people and we are thrilled to now be joining Learfield. We’ve worked hard over the years to build valuable relationships in the college marketplace and Learfield will help us grow our capabilities in the coming years." - Lewis Hardy, President. View the Press Release

Meet LRG

Since 1991, we've been known as an aggressive industry leader who isn't afraid to challenge the status quo. We create partnerships that result in stronger brands and greater revenues for our clients. Learn More...

Get a License!

LRG believes in providing the opportunity for any company to obtain a license to produce collegiate merchandise. We love finding new products and partners that can provide consumers with unique ways to show their pride. Get Started...